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I’ll be honest — Biased Media Group wasn’t born out of a master plan. It started with a simple feeling, "This could be done better."
Over the years, I kept seeing brilliant founders build amazing things… and still struggle to get people to care. Not because the product wasn’t good, but because the story didn’t land. The brand didn’t feel like them. The marketing felt… off. Like shouting into the void with no echo.
So I thought, what if we built something that actually helped?
Something that understood the product, not just the pixels.
Something that valued strategy as much as creativity.
Something human.
That’s how BMG came to life, not as another agency, but as a partner for people who are building with purpose. For those who want their brand to say something real, and grow in a way that feels honest.
We’re not here to chase trends or fill up feeds. We’re here to help you build something that lasts. Something that speaks clearly, shows up with intent, and earns its place in people’s minds and memories.
This little manifesto is a window into how we think, what we believe, and how we show up for the work. If it resonates, I’m glad. That means we’re building in the right direction.
– Bhawesh Tibrewal, Founder & CEO, Biased Media Group


Our Vision
To create a world where brands lead with meaning, not just messaging, and where every great product is backed by a story people feel, trust, and remember. We envision brands that grow not just through scale, but through connection. Quietly iconic. Deeply human. Built to last.
Our Mission
At Biased Media Group, our mission is to help founders build brands that resonate, with clarity, with purpose, and with people. We bring product thinking, thoughtful strategy, and honest storytelling together, to turn ideas into brands that aren’t just seen, but believed in. Because the best kind of marketing doesn’t shout. It speaks, clearly and truly, to those who need to hear it.